I am an award-winning Graphic, Digital, and UX Designer & Researcher based in Wicklow, passionately dedicated to crafting optimal user experiences by aligning insightful problem identification with innovative solutions. I specialise in deciphering user behaviour and translating these insights into tangible design improvements. My expertise in qualitative research, including user interviews, usability testing, and data analysis, is pivotal in uncovering critical user needs and pain points.

With a masters in UX that focused on AI and 2 years of dedicated  experience working on AI applications and agents at Salesforce, I bring a unique blend of UX acumen and AI-specific design principles. My empathetic and collaborative approach ensures that user feedback is seamlessly integrated throughout the design process, effectively bridging the gap between user needs and business objectives to significantly enhance product usability and satisfaction.

Beyond my professional life, I express my artistic side as a portrait artist and an amateur aerialist. My love for storytelling extends to being a film enthusiast, and my days are undoubtedly full as a mother to two very active kids.
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